by Ruby Wilkinson | Sep 4, 2025 | Uncategorized
Digital legislation has never stood still, and in 2025, the pace is only accelerating. Between new GDPR interpretations, evolving cyber threats, and customer expectations around transparency, compliance is no longer a “tick-box exercise.” It’s a business advantage. In...
by BenFarrington | Mar 5, 2025 | News, Uncategorized, Website Management
By Ben Farrington Is Your Website Helping or Hurting Your Business? Hey there! Let’s talk about something super important—your website. In today’s digital world, your website isn’t just a fancy online brochure; it’s your business’s first impression, your 24/7...
by BenFarrington | Feb 12, 2025 | Social Media, Digital marketing, Growth, News, Reputation, Strategy, Training, Uncategorized
By Ben Farrington Having a robust Social Media marketing strategy is crucial for small and medium businesses (SMBs). With the right approach, SMBs can compete with larger enterprises, reach a broader audience, and drive significant growth. Here’s why a digital...
by BenFarrington | Feb 5, 2025 | Uncategorized, News, SEO & Search, Small Business, Strategy
By Ben Farrington In today’s fast-paced digital world, staying ahead of the competition is crucial. One of the most effective ways to do this is by integrating artificial intelligence (AI) into your SEO (Search Engine Optimisation) and SEM (Search Engine...
by BenFarrington | Nov 13, 2024 | Uncategorized, Digital marketing, Growth, News, Strategy
Written by Ben Farrington 13/11/2024 As a small or medium-sized business owner, planning your digital strategy early can give you a powerful head start. Getting organized now means you’re ready to hit the ground running come January. Here’s how starting early can help...
by BenFarrington | Oct 7, 2024 | Digital marketing, Digital Culture, Email Marketing, News, Small Business, Strategy, Uncategorized
By Ben Farrington 07/10/2024 Why Personalisation in Digital Marketing Isn’t Creepy Alright, let’s talk about something that’s been buzzing around for ages – the idea that personalisation in digital marketing is “creepy.” You know what I’m...