by BenFarrington | Nov 20, 2024 | Content Creation, Digital Culture, Digital marketing, Growth, News, Small Business, Social Media, Strategy
Written by Ben Farrington 20/11/2024 When I started as an apprentice content creator, I quickly realised how powerful social media can be for small to medium-sized businesses. Honestly, it can feel overwhelming at first—there are so many platforms, trends, and...
by BenFarrington | Nov 13, 2024 | Uncategorized, Digital marketing, Growth, News, Strategy
Written by Ben Farrington 13/11/2024 As a small or medium-sized business owner, planning your digital strategy early can give you a powerful head start. Getting organized now means you’re ready to hit the ground running come January. Here’s how starting early can help...
by BenFarrington | Oct 25, 2024 | PPC, Digital marketing, Growth, News, Small Business, Strategy
Written by Ben Farrington 25/10/2024 Hey there, savvy business owners! If you’ve been dipping your toes into the vast ocean of digital marketing, you’ve likely heard the buzz about PPC advertising. But what’s all the fuss about? Let’s dive in and explore why PPC is a...
by BenFarrington | Oct 7, 2024 | Digital marketing, Digital Culture, Email Marketing, News, Small Business, Strategy, Uncategorized
By Ben Farrington 07/10/2024 Why Personalisation in Digital Marketing Isn’t Creepy Alright, let’s talk about something that’s been buzzing around for ages – the idea that personalisation in digital marketing is “creepy.” You know what I’m...
by BenFarrington | Sep 17, 2024 | Digital Culture, Digital marketing, Growth, News, Reputation, SEO & Search, Small Business, Social Media, Strategy, Website Management
By Ben Farrington – 16.09.2024 In today’s digital-first world, a business’s online reputation is crucial. With consumers turning to the internet to make decisions about where they shop, who they hire, and which services they trust, no business can afford...
by BenFarrington | Sep 11, 2024 | Email Marketing, Digital marketing, News, Small Business, Strategy, Uncategorized
By Ben Farrington – 10.09.2024 Email marketing remains one of the most effective tools for businesses despite the growth of other digital marketing methods like social media. Its directness and adaptability have kept it a vital part of any successful marketing...
