by BenFarrington | Nov 6, 2024 | SEO & Search, Growth, News, Small Business, Strategy, Website Management
Written by Ben Farrington 06/11/2024 Mastering SEO for Small Businesses in the UK: Simple Steps to Search Success Let’s talk SEO (Search Engine Optimisation) – that elusive, sometimes overwhelming term that sounds like something only big brands and tech giants need....
by BenFarrington | Oct 31, 2024 | Digital Culture, Growth, News, Small Business, Training
Written by Ben Farrington 31/10/2024 Ah, Halloween—the season of ghouls, ghosts, and goblins! 🎃 While you’re gearing up for a spook-tacular October, don’t let your workplace be haunted by the scariest creature of all: the untrained employee! If your team isn’t...
by BenFarrington | Oct 25, 2024 | PPC, Digital marketing, Growth, News, Small Business, Strategy
Written by Ben Farrington 25/10/2024 Hey there, savvy business owners! If you’ve been dipping your toes into the vast ocean of digital marketing, you’ve likely heard the buzz about PPC advertising. But what’s all the fuss about? Let’s dive in and explore why PPC is a...
by BenFarrington | Oct 7, 2024 | Digital marketing, Digital Culture, Email Marketing, News, Small Business, Strategy, Uncategorized
By Ben Farrington 07/10/2024 Why Personalisation in Digital Marketing Isn’t Creepy Alright, let’s talk about something that’s been buzzing around for ages – the idea that personalisation in digital marketing is “creepy.” You know what I’m...
by BenFarrington | Sep 30, 2024 | Customer Data, News, Small Business, Strategy
By Ben Farrington 30/09/2024 In today’s digital age, businesses collect vast amounts of customer data to improve services, personalize experiences, and drive growth. While the benefits of data collection are immense, one thing is clear: customer data security is...
by BenFarrington | Sep 17, 2024 | Digital Culture, Digital marketing, Growth, News, Reputation, SEO & Search, Small Business, Social Media, Strategy, Website Management
By Ben Farrington – 16.09.2024 In today’s digital-first world, a business’s online reputation is crucial. With consumers turning to the internet to make decisions about where they shop, who they hire, and which services they trust, no business can afford...