by Ruby Wilkinson | Nov 17, 2025 | News
When you’re running a business, insurance usually sits in that “I’ll sort it later” category, somewhere between updating your website and finally fixing the office kettle. But in 2025, with cyber threats rising faster than your unread email count, “sorting it later”...
by Ruby Wilkinson | Nov 11, 2025 | News
Ever thought an ad was just a colourful video to grab eyeballs? Well…there’s more beneath the surface. Big players are using ads not just to sell, but to tell the world who they are. Let’s dive into how the giant Coca‑Cola did exactly that with an AI‑powered holiday...
by Ruby Wilkinson | Sep 12, 2025 | News, Email Marketing
Email remains one of the most powerful marketing tools for small businesses. It’s affordable, measurable, and reaches your audience directly. But success isn’t about sending more emails — it’s about sending the right ones. A smart email strategy ensures that every...
by Ruby Wilkinson | Aug 27, 2025 | Website Management, News
Your website isn’t just a digital business card anymore. It’s your 24/7 storefront, lead generator, and customer service desk. But here’s the catch: a website built in 2020 won’t automatically stay relevant or compliant in 2025. That’s why at Start Digital we’re...
by Ruby Wilkinson | Aug 18, 2025 | Content Creation, News
Ever feel like you’re posting on social media but not seeing results? You’re not alone. Most businesses create content in the moment, without thinking about where it fits in their customer journey. The result? Likes and views, but not sales. The secret is simple:...
by Ruby Wilkinson | Aug 14, 2025 | Social Media, News
Social Media Week at Start Digital: Why Auditing Your Profile Matters More Than Posting More If you’re a small business owner, you’ve probably heard the advice: “Post more on social media!”But here’s the truth — while regular posting can bring people in, it’s not the...