by BenFarrington | May 8, 2025 | Case Studies, Ads, AI, Digital Culture, Digital marketing, Growth, News
Mark Zuckerberg’s AI Vision for Facebook Ads: Opportunities and Challenges for Businesses Mark Zuckerberg has big plans for Facebook, focusing on using artificial intelligence (AI) to improve its advertising. The idea is to use AI to better understand user data...
by BenFarrington | Feb 26, 2025 | News, Content Creation, Digital Culture, Digital marketing, Small Business
By Ben Farrington Content marketing remains a cornerstone of successful business strategies. As we move into 2025, understanding and leveraging content marketing, especially with the help of AI, is crucial for driving digital growth and future-proofing your business....
by BenFarrington | Jan 15, 2025 | Customer Data, Digital Culture, Digital marketing, Growth, News, Strategy
By Ben Farrington 15/01/2025 In today’s fast-paced and highly competitive business landscape, small and medium-sized enterprises (SMEs) are constantly seeking ways to optimise operations, enhance customer satisfaction, and boost profitability. One of the most...
by BenFarrington | Nov 27, 2024 | News, Digital Culture, Growth, Strategy, Training, Website Management
By Ben Farrington 27/11/24 As the apprentice at Start Digital, I’d like to share what I’ve learned about building and managing websites for small and medium-sized enterprises (SMEs). As someone new to the industry, I’ve been amazed by the level of strategy,...
by BenFarrington | Nov 20, 2024 | Content Creation, Digital Culture, Digital marketing, Growth, News, Small Business, Social Media, Strategy
Written by Ben Farrington 20/11/2024 When I started as an apprentice content creator, I quickly realised how powerful social media can be for small to medium-sized businesses. Honestly, it can feel overwhelming at first—there are so many platforms, trends, and...
by BenFarrington | Oct 31, 2024 | Digital Culture, Growth, News, Small Business, Training
Written by Ben Farrington 31/10/2024 Ah, Halloween—the season of ghouls, ghosts, and goblins! 🎃 While you’re gearing up for a spook-tacular October, don’t let your workplace be haunted by the scariest creature of all: the untrained employee! If your team isn’t...
