by Ruby Wilkinson | Aug 18, 2025 | Content Creation, News
Ever feel like you’re posting on social media but not seeing results? You’re not alone. Most businesses create content in the moment, without thinking about where it fits in their customer journey. The result? Likes and views, but not sales. The secret is simple:...
by BenFarrington | Feb 26, 2025 | News, Content Creation, Digital Culture, Digital marketing, Small Business
By Ben Farrington Content marketing remains a cornerstone of successful business strategies. As we move into 2025, understanding and leveraging content marketing, especially with the help of AI, is crucial for driving digital growth and future-proofing your business....
by BenFarrington | Dec 24, 2024 | Customer Data, Content Creation, Cyber Security, Growth, Information Technology, News, SEO & Search, Small Business, Social Media, Strategy, Training
By Ben Farrington As we approach 2025, the digital landscape is evolving at an unprecedented pace. For SMEs, staying ahead of these changes isn’t just a luxury – it’s a necessity. As the Digital Lead at Start Digital, I’ve seen first-hand how businesses can...
by BenFarrington | Nov 20, 2024 | Content Creation, Digital Culture, Digital marketing, Growth, News, Small Business, Social Media, Strategy
Written by Ben Farrington 20/11/2024 When I started as an apprentice content creator, I quickly realised how powerful social media can be for small to medium-sized businesses. Honestly, it can feel overwhelming at first—there are so many platforms, trends, and...
by RichieWev | Apr 14, 2023 | Content Creation, News
Blogging has become a popular way for businesses and individuals to share their ideas, opinions, and expertise with the world. With the right approach, starting a blog can be a great way to build your brand, connect with your audience, and even boost your search...